One Black Friday Tip a Day Keeps the Panic Away
Get one practical Black Friday tip every day and prepare your email marketing step by step before the rush starts.
Get the daily Black Friday tips
Join for free and get one actionable Black Friday tip in your inbox every day.
Six areas that make the biggest difference before Black Friday.
Practical preparation across the areas that matter most — one step at a time.
Strategy & Offers
Build an offer and timeline that gives customers a reason to act.
Lead Generation
Grow your audience before Black Friday instead of relying only on existing subscribers.
Deliverability & Segmentation
Prepare your list and decide who should receive which messages.
Flows & Automation
Make sure your key automations support rather than compete with your Black Friday campaigns.
Campaign Planning & Creative
Plan what to send, when to send it and how to communicate your offer.
Testing, Execution & Retention
Test everything before launch and turn Black Friday buyers into repeat customers.
One tip. One action. One day closer to Black Friday.
Instead of trying to prepare everything at once, you move through Black Friday step by step. One short tip lands in your inbox every day — and if you join later, you can catch up anytime.
Sign up for free
Join once and you're in. No course purchase or commitment required.
Get one tip every day
Each email gives you one short, practical Black Friday idea, question or action.
Catch up anytime
Joining late? Access the private Tip Library and catch up on every tip already released.
Already missed a few tips? No problem.
Every subscriber gets access to the private Black Friday Tip Library, where you can catch up on every tip we've already released.
So whether you join on Tip #1 or Tip #37, you won't miss anything.
For eCommerce teams that don't want to wing Black Friday.
You don't need to have everything figured out already. You just need to be ready to start preparing before November arrives.
You know Black Friday matters, but haven't started preparing yet.
You want to generate more leads before the sale starts.
You want stronger campaigns, flows and segmentation.
You want practical ideas instead of generic Black Friday advice.
You run an eCommerce store on Shopify, WooCommerce, Shopware or another platform.
65 days. 65 tips. A lot less panic.
The first tip arrives September 23. The final tip arrives the day before Black Friday.